Why Coaching Matters More Than Motivation | CFBC Vancouver

Why Coaching Matters More Than Motivation | CFBC Vancouver from CrossFit BC. Motivation fades, coaching lasts. Why a coach, a plan, and a community keep you consistent when willpower runs out. How to start in Vancouver.

This is a long-form CrossFit BC reference piece. We cite the research we lean on, show how we apply it with members in the gym, and keep the practical takeaways at the top so you can act on them the same week.